Royal Mile Whiskies – A unique e-commerce site

In this post i would like to introduce you a very interesting and unique web site that belongs to Royal Mile Whiskies company. Royal Mile Whiskies was set up as a specialist malt whisky retailer, based on Edinburgh’s historic Royal Mile. An independent, Scottish-owned shop located in Scotland, Royal Mile Whiskies specialises in single maltContinue reading “Royal Mile Whiskies – A unique e-commerce site”

Technological Components – business needs and strategic importance of thewiskyexchange.com

 Table I summarizes the Technological components met at the selected web site http://www.thewhiskyexchange.com and their business significance. # Technological Component   Business need   Strategic importance 1  Complete Home page – Virtual store  Attract customer-whisky fan to visit the virtual store Company mission statement – raison d’être: one stop shop for Whisky fans 2  ProductContinue reading “Technological Components – business needs and strategic importance of thewiskyexchange.com”

The Whisky Exchange

The brainchild of Sukhinder & Rajbir Singh, two brothers with a passion for fine spirits and over forty years experience in the off-trade between them, Specialty Drinks Limited began online trading in 1999 with the launch of their first website, http://www.thewhiskyexchange.com Over the last few years the website has gone from strength to strength andContinue reading “The Whisky Exchange”

The Whisky Shop

Our Blog theme is “Malt Whisky”, so in this homework I have chosen to examine and write about an e-business web site, which sells whisky online and is one of the biggest online shops in this category. I am talking about “The Whisky Shop” (http://www.whiskyshop.com/). They are the largest whisky only specialist in the UKContinue reading “The Whisky Shop”